The Intentional Photo

You use a nice camera. But, your photos could be better.

"The Intentional Photo" provides pointers on how to structure your shooting to take photos that communicate a message.

In the workshop that Richard Lord has presented to global NGOs and corporations for the last eight years, he analyzes 35 of his own photos to show program staff how to take better pictures themselves. Richard’s style is reassuringly uncomplicated and his advice straightforward, aimed at the beginner photographer whose images have important meaning to convey.

Now it’s your turn. Richard’s workshop is available in a 30-minute downloadable video, as well as DVD.

Among the topics discussed are:

  • Informational vs. emotional photos -- what is the purpose of the photo? To document phenomena or to stir emotions?
  • exposure -- how your choice of aperture, shutter speed and ISO establish the photo's mood
  • light angle - should the subject be equally lit or should some areas be darker than others?
  • vertical vs. horizontal format --which is more practical for print publications? Which is more practical for on-line usages?

Richard Lord is among the foremost global photographers. His work has been displayed at the UN General Assembly, 17 US embassies and art galleries throughout the US. It is included in numerous corporate and private art collections as well as museums. For his portfolios and stock library, go to his website
  • Introduction
  • Informational Photos
  • Emotion Evoking Photos
  • Light: Saturation
  • Light: Angle
  • Horizontal vs. Vertical Format
  • Composition: Background
  • Composition: Framing
  • Composition: Focus
  • Composition: Angle
  • Conclusion

Question of the Week

To see the questions and answers, click here. A free service for Intentional Photo users.

Now it's your turn

Richard's workshop is available in a 30-minute downloadable video, as well as DVD.

"The Intentional Photo" is available for institutional lease, which allows it to be uploaded to your internal website where it can be viewed by all of your staff members. Single copies are also available for $25.00 each. To order individual copies or to discuss options for institutional versions, contact me at or 434-296-3262 or fill out the form below.

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